RecruitingNot ApplicableNCT06835920

Alcohol Labeling Study

Sponsor

University of North Carolina, Chapel Hill

Enrollment

720 participants

Start Date

Apr 28, 2025

Study Type

INTERVENTIONAL

Conditions

Health Behavior

Summary

This study aims to examine the effects of new front-of-package alcohol warnings on alcohol consumption. Participants will be randomly assigned to either new front-of-package health warnings or control labels. Participants will bring in their own alcohol to weekly study visits and take home the alcohol to consume as usual. Participants will receive study labels on their alcohol containers per their assigned trial arm.

Eligibility

Min Age: 21 Years

Inclusion Criteria9

Adults ages 21 years and older
Not identified as having possible alcohol dependence
Consumed alcohol at least once per week during the past 4 weeks
At least half of alcohol consumed each week is from store-bought containers
Willing to bring 8 days' worth of alcohol to 3 in-person study visits
Not pregnant, breastfeeding, or trying to get pregnant
Able to take surveys in English
Willing to respond to text messages daily for 3 weeks
Not living in the same household as anyone else in the study

Exclusion Criteria1

\- Not living in US

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Interventions

BEHAVIORALFront-of-package health warning

Participants will receive 3 different health warnings about alcohol consumption. The warnings will discuss health risks of alcohol including cancer, high blood pressure, and scarring of the liver. Labels will be placed on the front of participants' alcohol containers.

BEHAVIORALControl label

Participants will receive a label displaying a barcode. Labels will be placed on the front of participants' alcohol containers.