The Effects of Price Reductions on Uptake of Preventive Dental Care

Inclusion Criteria19

• Two groups are considered for this experiment, each defined by the following criteria:
• Group 1:
• Patients who have an appointment scheduled within the next 1 to 7 days
• The appointment must be scheduled in the medical area only
• The appointment must be at a center that also offers dental services
• Patients who have not received a preventive dental message in the last month
• Patients over 18 years old
• Patients with a valid phone number to receive WhatsApp messages
• Patients who have not attended a dental appointment in the last 6 months
• Patients who do not have a future dental appointment scheduled
• Group 2:
• Patients who do not meet the criteria for Group 1 and who have an appointment the following day or attended an appointment the previous day
• The appointment may be in the Medical, Laboratory, Imaging, Telemedicine, Kinesiology, Vaccination, or Procedures areas
• Patients who have not received a preventive dental message in the last month
• Patients over 18 years old
• Patients with a valid phone number to receive WhatsApp messages
• Patients who have not attended a dental appointment in the last 6 months
• Patients who do not have a future dental appointment scheduled
• 33% of the participants will be allocated to the large discount condition, 27.78% allocated to the intermediate discount condition, and 13.89% allocated to the intermediate discount + voucher condition.